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Marketing/Business

Signage Lighting Types

Lighted Signs

There are numerous advantages to lighted signs – they’re easy to read and can really increase a company’s visibility. This increased visibility will help drive an increased amount of sales and revenue. However, there are various options out there when it comes to lighted signs in Memphis.

 

The most popular option available to businesses is internally lit signs. These are also referred to as traffic signals. A popular type of internally lit signs is the round white sign that resembles a traffic light. Other popular options available for internally lit signs are circular red and green lights that resemble fire trucks.

 

However, many companies are opting for LED lighting to light up their sign. An LED sign is simply a digital display sign that uses LED lights instead of traditional incandescent bulbs. In addition to being more energy efficient, LED lights are much easier to install and maintain than traditional fluorescent bulbs. Another advantage to LED signs is that they can support a much greater number of colors. Therefore, a large LED sign on a busy road can easily span two to three lanes at a time, helping to draw more traffic to the location.

 

LED’s are available in both single and dual colored models. Depending on your exact requirements, you can choose between a single color LED or dual colored LED. Dual colored LED’s offer a great deal more flexibility when it comes to choosing your sign color combinations. Depending on whether you’re using a single color or dual colored signs, these signs often come equipped with a photocell function that enables the sign to turn the colors of the LED’s on and off, in accordance with the traffic conditions.

 

LED’s used on front-lit channel letter signs can also be of dual colors, thereby doubling the options. These signs generally have a small gap between the two colors, but this can be filled using an acrylic paint application. Other LED’s on front-lit signs can be ‘indirectly’ lit using a fibre optic cable, which ensures that there is no gap between the colors. This makes front-lit signs very flexible, allowing them to be used with almost any existing signage.

 

A third option when it comes to signage lighting types is monochrome LED’s. Monochrome LED’s offer the same benefits as LED’s, but in a smaller format. Due to their smaller size, monochrome led signs are generally only suitable for use on letter boards, or board-based displays that are not too large. However, if you have a signage display that is too large, but needs minimal visual stimulation, then a monochrome led sign is probably the best option for your purposes.